Eye Makeup for Older Women – Still Got It


Let’s get one thing straight. All of my older Beauty CEOs are just like wine, sweet, sophisticated, better with time! And I have your back. I want to share some tips and tricks to help you flawlessly execute eyeshadow looks like a Boss.

Eye makeup for older women…why? Because you still got it!

Now that I have gotten that off of my chest, let’s get down to business. One of the secrets to keeping your youth is to keep a positive attitude. Age is nothing but a number.

Anything you want to do and any look you want to wear is doable. All you have to do is get the right tools, the right products, and then remember to take the time, to take care of You!

As we mature we tend to forget about our own needs and focus more and more on others. Now I’m not suggesting that you neglect the needs of your family and friends. What I am saying is that if you don’t take a little time to care for your own beauty and health, there won’t be much left to go around.

So I hope you take some of these tips and use them to bring and keep some fun in your life. Look as young as you feel and Shine!

Tools of the Trade

It’s checklist time! There are just a few things that we need to gather.

Looks like a long list huh? Just remember that most of these items you either already have, or when you get them, they last a long time. That’s what I tell my husband too when he sees the bill.


And a couple of these items never need renewing, unless you break or loose them of course lol.

Friend or Foe

We all know that what may work wonders for one woman may make for a complete makeup disaster for another. We are all different shapes, sizes, shades, of ages and phases.

And as we mature, the needs of our skin changes. Thus, we need to constantly be in tune with our bodies and skin so that we know what it needs and what kinds of products nurture our skin and highlight our best features.

We will also be able to camouflage our least favorable features. Here are a few notes to make.

  • Friend – Cream eyeshadow. As we mature our skin sometimes becomes dry and looses elasticity. So cream eyeshadow is great because it’s rich creamy texture is moist and won’t crease after it sets.
    • This benefit also makes it a great base or primer substitute for powder eyeshadow. Careful though. While you can apply a powder eyeshadow on top of a cream eyeshadow, you cannot do the opposite. Putting a cream eyeshadow on top of a powder eyeshadow will result in a clumpy mess.
      • So remember…. Cream before powder, beautiful flower. Powder before cream, dare to dream. Bad rhyme? Well I tried lol. I’ll try to keep my day job.
      • Another benefit of cream eyeshadow is that it is easy to blend into very delicate skin.
      • Cream eyeshadows are not highly pigmented so they are perfect for a softer, natural, subtle look.
  • Foe – Cheap, dry, eyeliner. This is not only a foe to mature skin, but I don’t recommend that that anyone skimp on the investment in a soft, creamy eyeliner.
    • A cheap eyeliner will be hard to apply and make you have to press way too hard on your eye and pull and tug on this sensitive skin. Sure it may not seem to do any lasting damage on the first application or two, but over time, this can expedite the wrinkling and sagging of the skin on your eyelids.
      • Plus, it will be hard to achieve your intended flawless look if you have to fight with your eyeliner to come off on your skin with ease. So get a good one.
  • Friend – A Matte eyeshadow. An eyeshadow that has a lot of shimmer or glitter to it will highlight the imperfections and creases that you are trying to hide.
    • A little shimmer is OK, but matte eyeshadows are the best.
  • Friend – Fake/Faux eyelashes. “Additional” eyelashes always accentuate any eyes. Even if you have long luscious eyelashes naturally, when you are trying to step it up a notch, faux eyelashes with take your look above and beyond and they will definitely downplay any imperfections.
    • True, if you have never played around with these before, this could seem like a daunting task. But remember. Making ourselves up should be just as fun in our yonder years as it was when we played dress up as kids. So don’t shutter at the thought of learning how to apply eyelashes.
      • With a little practice you will be unstoppable. And. If you just can’t master it, there are always professionals that can do it for you and they will last as long as they recommend it. Try it! What do you have to lose?

Daily Prep All for One and One for All

Moisturize moisturize…..moisturize. The biggest mistake that we make is ignoring our bodies until we see something we don’t like.

Everyone should moisturize young or seasoned.

And this is especially important when we are at a phase in our life when our skin is craving moisture, as we get older. One thing that is important to understand is that moisture does not mean oil.

So I want to recommend two things; An “oil free” moisturizer is a must. This will give your skin a healthy glow, vitamins, and the moisture it needs without making your skin feel greasy or clogging your pores. Another must have that is just as important as the moisturizer is eye cream.bareMinerals

Eye creams are specially formulated to nurture and revitalize your delicate eyelids. Making application of these two things a part of your daily routine will make sure that you get the smoothest, healthiest canvas possible to achieve the eye makeup look you want.

Nothing to it but to Do It

OK Ladies. We know what we need, now let’s put our brushes where our eyes are. Some tips.

  • If you choose not to use a cream eyeshadow, make sure you use a primer before you apply the eyeshadow of your choice.
  • Whatever eyeshadow you decide on, apply a darker color from your lash line outward to camouflage imperfections.
  • Arch your eyebrows and apply a little tint to it. The better groomed your eyebrows are, the less work you will have to do with your eyeshadow. Your eyebrows set the stage for the rest of your makeup and are the framework of your face. I’ll be elaborating on that subject in another post soon.
  • Don’t forget to apply some mascara. There are many to choose from. Just make sure that you choose one that is reputable so that you don’t end up with clumpy eyelashes. A smooth application that lengthens and adds volume will make a huge difference in your eyeshadow look, whether you decide to apply faux lashes or not.

Move Aside Youngsters

We are all beautiful, inside and out. Don’t ever let anyone ever tell you something different. Don’t let anything or anyone keep you from going for what you want in life.

You still got it!

Take these tips and add them to your repertoire and show everyone what you are made of. Keep in tune with your body and use the products that compliment your needs and skin.

Don’t be afraid to try something new. Give your skin what it needs and it will do you justice.

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  1. Stefan says:

    Hi Keisha, you have given great makeup tips for women in this post. There are many mistakes mature women make on their eyes, which needs to be improved if they want to look more vibrant. I’ll definitely share this post with my mother!
    Thanks for that

    1. You are most welcome Stefan! I hope that this post proves to be of good use for your mom! Come back and fill me in on how it goes when she tries some of these tips.

  2. RoDarrick says:

    Wow! This is just as great as it could get through this post. Such fabulous information dished out. I am glad I came across this post because my mom has been feeling down concerning her make ups and she has stopped using it for fear of wrinkles and others but I truly hope that this post would help restore her confidence back which is one of the major essence of making up. Thanks

    1. Keisha says:

      You are so welcome and thank you for the compliment. Please share this with her. Remind her she is beautiful no matter what. I hope this helps her regain her confidence and gives her some tips she may not have known before. She can do it!

  3. rjkennedy says:

    As they say; ‘Age is only a number.’ There are many ‘hot’ looking seniors who love to keep themselves looking great. Older women want to stay up on the latest trends in fashion and makeup. You’ll find many aging woman, especially in the entertainment field, who look glamorous. Do you think it may be part plastic surgery? Maybe. But many stars have natural beauty and don’t need much attention.

    I had some older neighbors who were serious about their appearance and always appeared in public wearing flawless makeup. I know this always makes them feel very good about themselves, just like it would any older female.

    1. Keisha says:

      You are certainly right Rj! A lot of our beauty is in our personality, the way we carry ourselves, and our attitude, and it all shines through to the outside. Anyone can wear makeup, they just need to have the right tools and the courage to try. Thanks for your feedback!

  4. Adyns68 says:

    Hi Keisha

    Nice post! I think all the advises you have given here can apply to all the women in the world not only the older ones. I have discovered some tips that I have never known and I really gonna apply them. Especially the one about the eyeshadow. I think applying a darker color from your lash line outward, helps to camouflage imperfections and it creates a very beautiful look or as we say in French ‘ un regard de braise’, LOL.

    Thanks for sharing

    1. Keisha says:

      You’re right! We can all use these tips. I’m glad you found them helpful. There will be many more to come. I hoe to hear from you again. Thanks!

  5. Jordan Smith says:

    I see my granny as one of the most beautiful that ever lived, but sadly she doesn’t see herself as beautiful anymore; I felt bad, then I surveyed some websites to see if they used older women in any of their online makeup tutorials, Only one did, and it was extremely brief. I’m glad I found myself here, perhaps this will help make my grandma happy again. I will be really grateful, if you write more on old women makeup in the future.

    Thanks Keisha!

    1. Keisha says:

      Jordan you have my word that I will. Your love for your granny really warms my heart. My goal is to help everyone feel good about themselves. I don’t want anyone to be left out. I will be posting various article soon and on into the near future and beauty tips for the treasured mature women in our lives will get my full attention. Thanks for sharing and for loving your granny. I hope to hear back from you soon!

  6. Gaurav Gaur says:

    Hi, Keisha.
    Thanks for the article on eye-makeup for the most experienced people of our society.
    My mother in law has been very active during her teaching career but after retiring as a principal she is neglecting herself a lot. Being her Golden Jubilee next month, I am going to share your comprehensive article to her and I believe she will be taking action on the tips provided by you. Thanks once again.
    Warm Regards,
    Gaurav Gaur

    1. Keisha says:

      “Most experienced” is a very accurate description of these special Ladies. It takes a special person to be a principal. My hat goes off to her. I hope you will indeed share this article with her and that she finds it helpful. Now that she is retired this is “Her” time. I hope she uses some of these tips and has fun with them. She certainly deserves it! Thanks for sharing. 

  7. Emmanuel Buysse says:

    I have to show this post to my mother in law, she is complaining that she can’t find make up to hide her old things on her face, as she says. I’m going to prove her wrong with this, thanks a lot for sharing it, I’m pretty sure at first she will try to deny it, but after a while, she will say thank you. 

    1. Keisha says:

      That is awesome Emmanuel! I’m sure she will come around. She can do it! Thanks for sharing it with her. Let me know how it goes later. 

  8. Krystyn Silva says:

    Lots of great info here! I have to admit, I have been slacking on moisturizing my skin but in the past few months I have been working towards being better about it. You are absolutely right, our skin is craving moisture! 

    I am curious, as I have always wanted to try out faux lashes but it is an extremely daunting task! Seems silly, but do you put on mascara first then faux lashes, or faux lashes then mascara all of the lashes? Or should you even use mascara with faux lashes? It can be so confusing!! 

    Thanks so much! You give such great makeup advice.

    1. Keisha says:

      You are so kind. Thank you so much! And yes please please moisturize lol. Your face will thank you, and you will thank yourself too later in life. People always ask my mom what her secret is to looking so young and the answer is that she moisturizes every day. And as for the eyelashes. I personally use the mascara before I apply the lashes. If you apply the lashes as your absolute last makeup step, then there is no need to put any mascara on them. You want to apply the mascara to your natural lashes after you have applied all of your foundation and setting powder etc. so that your lashes don’t look dusty and they will blend in perfectly with your faux lashes that you apply at the end. Easy peasy! Let me know if you need any help with anything else. I am always checking in. And let me know how your next makeup session turns out. I am dying to know! 

  9. conweezy31 says:

    Hi Keisha, this was some wonderful information. As a young guy married and still hardly knows anything about makeup, this has helped me to see what woman go through to be beautiful. Although makeup only enhances the natural beauty of a woman. I’ll share your tips with a few relatives in need of a little help in the makeup department. Thanks a lot and keep up the good work. 

    1. Keisha says:

      Thanks for the compliment! And yes as a married man, you may not need to know everything about makeup but having a couple of tip up your sleeve will earn you some definite brownie points with the wife and the other women in your family! 

  10. Vanessa says:

    It’s amazing how easily we can lose focus on some of the simple things that can make a difference. I think that it’s really important to take time for yourself, especially when you are looking after others. So why not take the opportunity to pamper yourself a bit. When you look better you feel better. 

    As you rightly pointed out, we are all different shapes, sizes, and shades, etc., so those aspects need to be considered when applying eye makeup. What might work for one may not work for all. I definitely agree that moisturizing as a daily prep is an important aspect, as dry skin can make you look older than you really are. I think my mom would definitely appreciate these tips you’ve shared here. I am curious though. Does the ROC Multi Correxion anti-aging cream really work?

    1. Keisha says:

      Yes it does Vanessa! The ingredient in it that reduces wrinkles over time is a pure form of Vitamin A. It helps the skin regain elasticity and moisture that is gradually lost as we age. It is by no means an over night miracle cream. But if you follow the directions, and are consistent, you will definitely see the results. 

  11. What a great post, so true that with a busy lifestyle we forget to make use of something like a moisturiser I actually dashed off yesterday to get some more. I will share this with my mom. I am actually looking for a nice eye cream for age 35 plus what would you recommend?

    1. Thanks so much for the compliment! As far as what I recommend for a good moisturizer for ages 35 and up I would say Neutrogena Hydro Boost Gel Cream. That stuff is awesome and it has hyaluronic acid in it which is something that has proven to be great for renewing and moisturizing the skin. I like that it is not heavy too. Amazon has it for a good price. Feel free to click on the word moisturizer on this post in the list of things you need to direct you right to the page where you can find it. Thanks and let me know how it works for you.

  12. T Jan says:

    Hi Keisha,
    Your post for the more seasoned women is very much appreciated. I’ve never been a fan of makeup simply because of not knowing how. The few attempts were far less than perfect. Thanks for the tip! I’m encouraged to try again expecting a better outcome.

    1. Keep trying T Jan! You will get the hang of it, and then you will be unstoppable!

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